Wedding guest RSVP tracking is still done via paper cards with 30% non-response rates

Despite digital alternatives, social etiquette still pressures couples into mailing physical RSVP cards with pre-stamped return envelopes, costing $3-$5 per guest for printing and postage. Roughly 30% of guests never return the card, forcing the couple into awkward follow-up calls 2-3 weeks before the event when caterer headcounts are already locked. Every non-response costs $75-$200 in wasted catering because couples must assume non-responders are attending. This persists because stationery is a $2.6B wedding sub-industry that actively promotes paper as "proper," older family members view digital RSVPs as tacky, and no platform has successfully bridged the generational gap between a 28-year-old bride's Zola page and her 75-year-old grandmother who doesn't use email.